IN2IT Partners with Watsons for Cosmetics Event at LOVEiS Cafe, LIDO CONNECT

Leading cosmetics brand IN2IT partnered with Watsons to host a special event under the campaign titled IN2IT X WATSONS Complete Your Match With Freen Sarocha on 7 October 2026 at LOVEiS Cafe, LIDO CONNECT, introducing two main complexion products to consumers. The event focused on building confidence for users to pair cosmetics to suit any makeup style through the launch of all 3 formulas of the skin-prepping product IN2IT Primer++ alongside IN2IT Ultra Smooth Powder Pact SPF25 PA+++, a foundation powder that helps control oil for up to 12 hours. In addition, well-known actress Freen Sarocha, serving as the presenter for both products, joined the event to share tips on caring for smooth skin during a special interview session, Flex Talk, hosted by FJ Yipun Thanat Thanajirachai from Flex 104.5, creating an exclusive atmosphere for attendees.

Event Details and Launched Products

This collaboration between IN2IT and Watsons was held under the concept of confident, beautiful skin that can match every look, catering to those who want to prepare smooth and flawless facial skin before everyday makeup application. Selecting LOVEiS Cafe, LIDO CONNECT as the venue helped create a welcoming atmosphere and gave fans the opportunity to experience the brand and their favourite actress up close. Those interested in the cosmetics showcased at the event can purchase them directly at Watsons stores, which serve as the main distribution partner and co-creator of this special campaign.

The key featured products at the event comprise skin-preparation cosmetics and foundation powder developed to help makeup blend seamlessly and last longer. The first item is IN2IT Primer++, a complexion primer available in 3 formulas to support skin preparation prior to makeup application according to users' diverse needs. The second item is IN2IT Ultra Smooth Powder Pact SPF25 PA+++, a pressed foundation powder featuring SPF25 PA+++ sun protection and the ability to control facial oil continuously for up to 12 hours.

• IN2IT Primer++ A complexion primer available in a total of 3 formulas to help condition facial skin in preparation for the next steps of makeup application.
• IN2IT Ultra Smooth Powder Pact SPF25 PA+++ A smooth-textured foundation powder that helps protect skin from sunlight whilst controlling oil for up to 12 hours.
• Flex Talk Special Interview Session A talk activity exchanging tips on achieving smooth, beautiful skin by the product presenter and the host from Flex 104.5.

Talk Atmosphere and Beautiful Skin Tips from the Presenter

At the event on 7 October 2026, Freen Sarocha appeared as the presenter for IN2IT Primer++ and IN2IT Ultra Smooth Powder Pact SPF25 PA+++ to share her facial skincare experiences. The actress joined the discussion and shared tips on preparing smooth, flawless-looking skin, which forms an essential foundation to complete each makeup look seamlessly. Presenting information from the perspective of an actual user helped attendees understand how to pair both products to achieve a confident, well-finished complexion throughout the day.

A key highlight of the event was the special interview with the Flex Talk programme, featuring FJ Yipun Thanat Thanajirachai from Flex 104.5 as the host to bring liveliness and guide the conversation smoothly. The activities inside LOVEiS Cafe, LIDO CONNECT also gave fans the opportunity to take part in memorable experiences and enjoy exclusive moments throughout the event. General consumers wishing to try and purchase IN2IT cosmetics, including both the primer range and the foundation powder, can find them at Watsons stores.

This press release is of interest to event planners and organisers seeking approaches for hosting product launches at a city-centre cafe venue such as LOVEiS Cafe, LIDO CONNECT, seamlessly combining a talk programme format like Flex Talk with a fan meet-and-greet. At the same time, hotel staff and hospitality personnel who need to maintain a polished appearance throughout their working hours, as well as travellers and members of the public looking for cosmetics offering 12-hour oil control, can also use this product information from IN2IT when shopping at Watsons.