Mah Boonkrong Rice Launches Riceberry Mixed with Quinoa at 19th Makro Horeca
Mah Boonkrong Rice joins the 19th Makro Horeca to launch Riceberry mixed with quinoa, available exclusively at Makro.
Mah Boonkrong Rice, a milled rice producer under PRG Corporation Public Company Limited, is exhibiting at the 19th Makro Horeca food business trade fair in Thailand from 29 October to 1 November 2026 at Halls 6-8, IMPACT Muang Thong Thani, under the concept 'Sparking Ideas, Igniting Food Business', presenting a full range of quality rice and healthy rice products to restaurant, hotel and catering operators visiting the event.
Ms Minpat Roojisantihirun, Managing Director of Khao Mahboonkrong Co., Ltd., said the company aims to expand its market further among restaurant operators and promote healthy rice to meet the lifestyle needs of modern consumers, while preserving the distinctive aroma, softness and taste of Thai rice so operators can develop menus and create business opportunities from the growing health trend.
Launch of Riceberry Mixed with Quinoa, a New Product Exclusive to Makro
The highlight of the booth is the launch of Riceberry mixed with quinoa in a 1-kilogram pack, the latest product combining the nutritional value of quinoa superfood with Riceberry rice in a single pack. It goes on sale for the first time at this event and is available exclusively at Makro.
A Complete Range of Healthy Rice for Restaurant and Hotel Operators
In addition to the new product, Mah Boonkrong Rice is offering authentic Hom Mali jasmine rice in 7-kilogram packs designed for central kitchens and restaurants at value prices, alongside a variety of healthy rice products. These include 100 per cent new-crop fragrant brown rice harvested within 3 months, fragrant brown rice mixed with quinoa, a special-formula fragrant rice mixed with Riceberry that cooks to an even colour, and RD43 brown rice, which has a medium-to-low glycaemic index suitable for those managing their nutrition.
The company also stated that its Riceberry rice previously received the READER’S VOTE award as the number 1 healthy food product in consumers' hearts, and its Hom Noppakhun brown rice received the GURU’S PICK award at the Cheewajit Awards 2023, confirming ongoing consumer trust.
Interested visitors can purchase Mah Boonkrong Rice products at special prices and receive promotions and complimentary gifts for restaurant operators at the booth during the event. Event details are as follows:
| Detail | Information |
|---|---|
| Event Name | 19th Makro Horeca Food Business Trade Fair in Thailand |
| Date | 29 October to 1 November 2026 |
| Time | 10.00 to 19.00 hrs |
| Venue | Halls 6-8, IMPACT Muang Thong Thani |
| New Product | Riceberry mixed with quinoa, 1 kilogram, available exclusively at Makro |
This news is of interest to restaurant and hotel operators looking for quality rice ingredients for central kitchens, catering professionals seeking healthy rice products to expand their menus, and general consumers following healthy food trends in the market.