IMPACT Culinova Highlights Food Innovation Space to Elevate Thailand's MICE Industry

IMPACT Culinova, led by Director Mr Charoonroj Sathitkasem, is advancing the transformation of its service space into a fully integrated food innovation centre, or Food Innovation District. The primary goal is to create an ecosystem that connects the new generation, experts and food industry entrepreneurs. This transformation is a significant step towards elevating the standards of Thailand's MICE industry, making it more robust and comprehensively meeting the needs of event organisers.

A comprehensive ecosystem for food businesses

The role of IMPACT Culinova goes beyond being merely an event space, transitioning into a strategic partner ready to support entrepreneurs across all dimensions. Within the premises, professional-grade kitchens and dedicated areas for testing and developing food innovations have been prepared. Users can bring ideas or local ingredients to develop into concrete results, with these processes closely overseen by the team and experts.

In addition to operational spaces, marketing promotion activities have been designed, such as food tasting events and customisable chef's table formats. This approach enables entrepreneurs to test the market and receive direct feedback from consumers. Integrating the food industry network in this manner will help inspire and sustainably open doors to new business opportunities.

All operations are guided by the concepts of Co-create, Connect and Community, with an emphasis on building a strong community. This space is open to professionals from various fields, including event organisers, chefs and investors, to exchange perspectives and create shared experiences. Using food as a medium helps reduce communication barriers and harmoniously connects creativity with the business world.

Opening a learning space and driving the new generation of chefs

To ensure the food innovation centre is complete, IMPACT Culinova places great importance on incubating the new generation of talent who will become a crucial driving force in the industry. Most recently, it served as the main sponsor for the higher education culinary competition, Gourmet & Cuisine Young Chef 2026, which has been held consecutively for five years. This year, competitors showcased their skills under the theme 'Festive Finger Food'.

During the recent final round, a Master Class activity space was opened to provide in-depth knowledge to the final 10 youth representative teams. Participants had the opportunity to learn advanced techniques and receive feedback from true industry experts. Practical training in an environment that meets international standards significantly helped boost the confidence of the competitors.

Supporting such educational activities reflects the organisation's commitment to allowing the new generation to experience the real working world. Learning through experimentation and immediate problem-solving in a professional kitchen will serve as a crucial foundation, helping them to apply their knowledge and develop their future careers.

Contact information and event details

Entrepreneurs, brands or organisations looking for a space to experiment, develop food recipes or host events related to the food business can enquire about service information via the details below. IMPACT Culinova is ready to welcome and be a part of turning every idea into reality.

This development by IMPACT Culinova is highly significant for event organisers, restaurant entrepreneurs and hotel industry professionals. This space not only meets functional requirements but also serves as a hub for collaborative networks that will help elevate catering standards and the creation of new menus to the next level.