XPENG Hosts Electric Vehicle Fashion Show at ELLE FASHION WEEK 2026 in ICONSIAM
XPENG Thailand sponsors ELLE FASHION WEEK 2026, organising a special show combining electric vehicle innovation with fashion on 22 October 2026 at River Park, ICONSIAM.
XPENG Thailand, under the management of MGC-ASIA, officially announces its partnership to sponsor ELLE FASHION WEEK 2026. The brand is preparing to present a new phenomenon that blends smart electric vehicle innovation with the fashion world. This activity is organised under the concept of freedom to reinforce the corporate image that meets urban lifestyles. This special show will be held at River Park, Level 1 of the ICONSIAM shopping centre on 22 October 2026, allowing interested individuals to experience cutting-edge technology simultaneously.
Special Show Reflecting Freedom of Design
A major highlight of the event is the FREE TO BE BY ELLE PRESENTED BY XPENG THAILAND show, which has been created to reflect the diversity of people in large cities. This show communicates different ways of thinking and expression, believing that everyone should have the freedom to define their identity. This concept is conveyed through clothing collections from six leading Thai brands: 37 DEGREES CELSIUS, ANURUQ, ISSUE, KLOSET, PAINKILLER ATELIER, and SRETSIS.
In addition to the fashion showcase, the runway also unveils the latest smart electric vehicle model, THE NEW XPENG L03. This Next-Gen AI SUV Coupe features a fastback design that emphasises a sleek and modern appearance. The development direction of this car model adheres to the Born Intelligent principle to meet the lifestyles of the new generation in an era where technology plays an important role. Bringing the vehicle to be displayed on the fashion stage thus helps create new inspiration for the audience at the event.
A Space Open to New Inspiration for Urbanites
Executives of XPENG Thailand stated that the brand wants to present limitless technology by connecting innovation with other fields of design art. The main goal is to create an experience that differs from typical car displays in showrooms. Participating as a sponsor this time also contributes to propelling the Thai fashion industry forward on the international stage. Therefore, this activity provides an opportunity for attendees to enjoy experimenting and discovering styles that suit them without limitations.
In the event area, the G6 and X9 smart electric vehicle models are also brought in for additional display. This fashion week gathers a total of 12 designer shows from 17 brands, held continuously between 22 and 25 October 2026. Visitors can experience various car models closely or contact to request a test drive at service centres nationwide.
| Details | Information |
|---|---|
| Main event dates | 22 to 25 October 2026 |
| Special show date and time | 22 October 2026 from 16:00 to 17:30 |
| Venue | River Park, Level 1, ICONSIAM shopping centre |
| Further information | Call 1526 or Facebook: XPENG Thailand |
This news is of interest to event organisers looking for new ways to present products that combine across industries. Additionally, it is suitable for professionals in the fashion circle who want to follow the latest trends from leading brands. Ultimately, tourists and the general public interested in smart electric vehicle innovation can drop by to visit and enjoy the activities throughout the event period.