Visa Extends MOONTON Games Partnership for MLBB M Series Tickets Through 2029
Visa extends its MOONTON Games partnership, giving cardholders advance ticket access to MLBB M Series events from 2027 to 2029, starting with M8 in Europe.
Visa has announced an extension of its partnership with MOONTON Games, the renowned game developer, for a further three years, taking on the role of Official Global Payment Partner for the Mobile Legends: Bang Bang (MLBB) world championship tournaments. Visa cardholders will receive advance ticket purchase privileges for M Series events, from the M8 tournament in 2027 through to the M10 event in 2029. This collaboration aims to streamline payments and elevate the experience for fans around the world.
| Detail | Information |
|---|---|
| Tournament | MLBB M Series (from M8 to M10) |
| Sponsorship period | 2027 to 2029 |
| M8 venue | Europe |
| Cardholder benefits | Advance ticket purchases, VIP Zone access, Meet & Greet, behind-the-scenes tours |
An Elevated Experience for Fans
This partnership focuses on offering exclusive benefits to fans following the world-class tournament. Visa cardholders will have the chance to win access to the VIP Zone, a special area reserved for important guests. They will also have the opportunity to take part in Meet & Greet sessions with their favourite professional teams, as well as behind-the-scenes tours of how the world-class event is run. These experiences offer something new that cannot be found simply by watching through a screen.
Expanding the Audience to a Global Stage
The M Series is the biggest world championship stage for MLBB, having previously recorded a peak concurrent viewership of 5.68 million, according to Esports Charts. The upcoming M8 tournament marks the first time this event will be held in Europe, demonstrating the continuing growth potential of the gaming industry. This expansion of the event's location aligns with plans to grow the game's audience and community into new regions. For its part, Visa is ready to bring its payment network, spanning more than 200 countries and territories worldwide, to help attendees access these benefits quickly.
Supporting a Global Community
Southeast Asia, and Thailand in particular, is one of the strongest MLBB fan bases in the world. Visa's executive for Thailand spoke of a belief that gaming and esports have the power to connect people together in today's digital era. Viewers today do not simply follow match results, but also build networks to share experiences with one another. This long-term collaboration with MOONTON Games marks an important step following the success of the M7 event in Indonesia, and the organisers themselves aim to continue building an ecosystem driven by ongoing innovation.
This news is of interest to organisers of international events who may apply similar approaches to attracting audiences through exclusive benefits offered via payment partners. It is also useful for hotel professionals in Europe who will need to prepare to welcome a huge number of fans, as well as for the general public planning to travel to attend the tournaments between 2027 and 2029.