Big Bad Wolf Book Sale 2 to 13 Oct, Up to 95% Off, 20 THB per Book

Big Bad Wolf Books celebrates its 10th anniversary in Thailand by organising its largest book sale in Bangkok between 2 and 13 October 2026 at PLATINUM POP, opposite CentralWorld in the Ratchaprasong district. The event features more than 1 million books from over 40 Thai and international publishers, with discounts of up to 95%, free admission, and is open for shopping every day from 10:00 to midnight.

60,000 Square Feet Across 2 Floors

This year, the organisers have expanded the space to over 60,000 square feet covering 2 floors of PLATINUM POP (formerly The Market Bangkok), making it more comfortable to browse for books and offering a wider range of categories.

Books at the event range from children's and young adult books, fiction, non-fiction, business, and self-development to educational books. It is suitable for both families coming to choose books for children and those who want to spend time quietly browsing for their favourite books alone.

The central Ratchaprasong location and daily opening hours until midnight allow visitors to drop by before or after work or school.

Clearance Zone Starting at 20 THB

The highlight of this year is the Clearance Zone, which gathers children's books, fiction, and non-fiction with prices starting at only 20 THB. Quantities are limited and operate on a first-come, first-served basis, so those who want the best books should arrive early.

All books at the event feature discounts of up to 95%, making them easier for readers of all ages to purchase and perhaps discover new genres they have never tried reading.

Bestsellers and Books to Watch

The event includes works by world-renowned authors and several bestselling book series, such as The Housemaid's Secret by Freida McFadden from The Housemaid series, which has been on The New York Times bestseller list for over 100 weeks, and Iron Flame by Rebecca Yarros, a number 1 The New York Times bestseller which is the sequel to Fourth Wing.

For younger readers, there is CoComelon: Feelings, a board book that tells stories about feelings and helps increase children's emotional vocabulary. In addition, there is also Code Name Bananas by David Walliams.

Ten Years of Making Books Accessible

Big Bad Wolf Books began hosting events in Thailand 10 years ago with the concept that good books should not be difficult to access. Children who once came with their parents are now teenagers; some have become parents themselves and bring their children to choose books. The brand's goal is therefore not just to sell books, but to create a new generation of readers and make reading a part of everyday life.

Event Details

This news is of interest to families who want to bring their children to build a habit of reading, book lovers looking for fiction and bestsellers at economical prices, as well as tourists and workers in the Ratchaprasong district who want to drop by after work.